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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.
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What Does Incentive Marketing Look Like for a Digital Business?

If a ride-sharing app operates differently than a coffee shop, why should they share the same loyalty strategy?
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5 Ways to Boost Your Reward Redemption Rate

Your redemption rate is a vital indicator of your loyalty program's health. Learn what it means and five ways to improve it today.
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Course Overview: The Digital Loyalty Academy

Learn the fundamenttals of how to design, implement, and maintain an effective loyalty strategy for any digital business.
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Introducing the Revenue Stack

Revenue is the lifeblood of every company. Yet, the majority of companies are missing out because they can't effectively launch customer incentive programs. 
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8 Things Every Loyalty Program Needs to be Successful

Building a loyalty program means understanding the role of every key element and properly enabling each one to help you drive success.
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The Anatomy of a Loyalty Program

What are the components of a successful loyalty program? Learn the role of each individual element in driving customer loyalty for a digital business.
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The Psychology Behind Loyalty Programs

Learn how psychological concepts affect customer behavior and how to leverage them for maximum loyalty program engagement.
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Introducing The SaaSquatch Digital Loyalty Academy

Free online courses and tutorials to help you design, implement, and maintain an effective loyalty strategy for any digital business.
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How to Tell if Your Loyalty Program is Working

Learn the 4 metrics to track for understanding how engaging, compelling, and financially sustainable your loyalty program really is. 
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The Problem with Acquisition-Based Growth (and what to do instead)

Your best chance at growth lies with the customers you already have. It's time to add retention strategies to your marketing mix.