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SaaSquatch Blog

Your destination for articles, podcasts, ebooks and case studies referrals & rewards marketing.
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How to Boost Your Loyalty Program Participation Rate

Reward program participation isn't guaranteed once a customer enrolls. Use these tactics to drive engagement and boost loyalty.
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Loyalty Programs for Customer Retention

Learn the importance of customer retention, and what loyalty programs are the most effective for your retention marketing mix.
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An Introduction to Affiliate Programs

Learn how an affiliate program helps you acquire customers, boost sales, and reach new markets without wasting your marketing dollars.
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Loyalty Programs to Maximize Customer Lifetime Value

Increase customer lifetime value by offering relevant rewards, incentives, and opportunities they can't get anywhere else.
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What Customers Want from Your Loyalty Program

The best customer loyalty programs are the ones that meet the needs, wants and desires of your customers. This is where to start!
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Essential Loyalty Marketing Statistics for 2019

We've compiled the most important customer loyalty statistics to help you make the best decisions about your retention strategy.
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Loss Aversion: How FOMO Drives Customer Action

Learn why loss aversion is a powerful tool to apply to your loyalty strategies for increased conversions and business growth.
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Loyalty Programs for Customer Acquisition

Stop wasting money on paid ads and cold calls. Loyalty programs grow your business by attracting new customers and strengthening your salesforce.
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4 Ways You Should be Using Your Loyalty Program Data

Fully leverage your loyalty program’s data and information to make better decisions about your customers, sales, marketing, product, and company as a whole.
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What Makes an Influencer Program?

Learn how an influencer program can amplify your marketing efforts and drive better ROI than traditional referral methods.